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Prife Foundation Donated RM100,000 For Turkey-Syria Earthquake

16 February 2023

On February 6, 2023, a powerful 7.8-magnitude earthquake struck Turkiye and Syria. So far, more than 40,000 people have died and countless homes have been destroyed. Prife International, through her Prife Corporate Social Responsibility Foundation, took the lead in donating RM100,000 to Methodist Relief and Disaster Relief Development (MCRD) for disaster relief purposes.


The Methodist Aid Disaster Relief Development Department (MCRD) is one of the 30 NGOs selected by the Natural Disaster Management Committee (NADMA) for disaster relief in Turkiye.


Dr. Jimmy Chong, Vice President Prife International and Founder of the Foundation, pointed out that the donation is Prife’s most practical action to give back to the society and care about international disasters. Although the company has not yet developed the Turkish market, it still hopes to contribute to the relief work of the above-mentioned natural disaster by donating RM100,000.



Although the company has only been established for just about a year, our quick action in terms of humanitarian and generosity has set a good example for the direct selling industry.

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Spreading Love and Care at Estel Children's Centre in Nairobi, Kenya!

22 June 2023
Prife Foundation made a significant impact at the Estel Children's Centre in Nairobi, Kenya. On June 22, 2023, the charitable organization extended a helping hand to the deserving children living in humble abodes constructed from mud and tree branches. The donation of essential supplies and funds not only brightened their lives but also provided much-needed nutrition, alleviating their hardships. The slogan "Prife Foundation, we love we care, bring love to the world" echoed through their actions as they demonstrated their commitment to making a difference globally. With this generous aid, these young souls now harbor dreams of becoming tomorrow's leaders, thanks to Prife Foundation's unwavering support. Their benevolence transcends borders, setting a shining example for humanitarian efforts worldwide. In this world where actions speak louder than words, Prife Foundation proves that love and care can transform lives, not just in Kenya but across the globe. Together, l

Prife Sponsors RM50,000 for MCRD Charity Fun Run & Carnival 2023

17 June 2023
In a heartwarming display of support, Prife International, the renowned company, participated in the Your Love Their Hope Charity Run & Carnival on June 17, 2023. Their generous sponsorship of RM50,000 brought smiles and renewed hope to the event held at the MRANTI Park in Bukit Jalil. The 5km run, starting at 6.30 am and ending at 11 am, witnessed an inspiring gathering of participants united for a noble cause. This exceptional charity event was organized by the Chinese Annual Conference, Methodist Crisis Relief and Development (MCRD), both dedicated to lending a helping hand to those in need. The event aimed to extend a helping hand to those in need. Prife's dedication to philanthropy exemplifies their commitment to making a positive impact in the community. Kudos to Prife for running the extra mile for love and hope!
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